Thursday, April 11, 2019
Thursday, February 28, 2019
Final Evaluation
Media language
How have you applied your knowledge and understanding of
media language to express and communicate meaning to an intended audience
Representations
How have you applied your knowledge and understanding of representations
of events, issues, individuals and
social groups in the construction of your media products
Media industry
How have you applied your knowledge and understanding of media
industries requirements to create media products that are appropriate to the
media industry context of the chosen brief
Audience
How have you applied your knowledge and understanding of
use of media language to create meaning for the intended audience
The music video follows the Todorov's narrative theory. We can see the character bad cop in his equilibrium at the start of the video as he just chasing down criminals as his day to day, then he is beaten and has to call for backup. At this stage it is Bad Cop's disequilibrium and we see his new equilibrium when he recruits Vape God and they work together.
The use of colour throughout the video relates to the idea of individualism as most of the video has a dark colour palate expect when the character titles are on screen and when the two characters fight showing the importance of these two characters bright and different personalities.
The music video follows the Todorov's narrative theory. We can see the character bad cop in his equilibrium at the start of the video as he just chasing down criminals as his day to day, then he is beaten and has to call for backup. At this stage it is Bad Cop's disequilibrium and we see his new equilibrium when he recruits Vape God and they work together.
The use of colour throughout the video relates to the idea of individualism as most of the video has a dark colour palate expect when the character titles are on screen and when the two characters fight showing the importance of these two characters bright and different personalities.
Both Vape God and Bad Cop link into representing young people in laid back and fun. We can see this by the fact that the music video itself is a parody and the characters themselves have names that relate to the idea of not being serious.
The characters are also shown to conform to the stereotypical media representation as young and reckless as they are seen fighting and running around. Vape God's costume also matches stereotypes as he wares a hoodie with the hood constantly up. Bad Cop also wears a stereotypical leather jacket.
The website and music video both share elements relating to the industry standard band websites. The website shares text elements and has elements of the music video within the website showing a proper connection between both products.
The target audience is addressed with the characters relating young adult/teen audience. This can be seen with the character being called Vape God relating to a popular internet video and meme, also Vaping is commonly linked and used by the younger generations. The car scene where Bad Cop drives a car with the L plates on relates to the characters being the age where they learn to drive. The video does feature an all male cast but the characters don't do anything that is gender specific to men.
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